Overview
Origin
Twentieth-century judgment and decision research
Founded period
Historical tradition
Important figures
Herbert a Simon
Major texts
See related archive records
Concept archive
Core Principles
PRINCIPLE 01
SIM55; optimization versus satisficing
PRINCIPLE 02
Specify the benchmark and environment
PRINCIPLE 03
Separate descriptive evidence from normative judgment
People in this tradition
Important Figures
Origin
Bounded Rationality arose as a framework for explaining sIM55; optimization versus satisficing. On the Bounded Rationality record, sIM55; optimization versus satisficing; limits: bounded is not irrational.
History
In this Bounded Rationality context, this explanatory model sits between Simon's account of bounded rationality and the experimental study of judgment under uncertainty. Applied specifically to Bounded Rationality, its history matters because a descriptive pattern, a normative model, and a practical intervention make different claims.
Core Principles
For Bounded Rationality, the first principle states the focal choice problem and available information. On the Bounded Rationality record, the second specifies a benchmark and not assuming perfect optimization. In this Bounded Rationality context, the third tests how performance changes across environments, representations, or feedback conditions. Applied specifically to Bounded Rationality, consider a decision in which bounded rationality changes which evidence is noticed, which comparison is selected, or which action is taken. For Bounded Rationality, the page tests that change against an explicit alternative and not treating the label as an explanation.
Important Figures
On the Bounded Rationality record, the assigned source trail begins with Herbert A. Simon and is checked against Bounded Rationality. In this Bounded Rationality context, credit follows named publications; later popularizers do not replace original authors.
Modern Influence
Bounded Rationality informs forecasting, policy, finance, medicine, organizations, and AI-assisted judgment when its assumptions match the decision exercise. Applied specifically to Bounded Rationality, a useful application changes data collection or decision procedure, not merely vocabulary.
Criticism
For Bounded Rationality, the conclusion is bounded by the decision exercise, population, measurement, and comparison described in the cited research; a catchy bias name is not a diagnosis of a person. On the Bounded Rationality record, critics also dispute whether laboratory norms always capture adaptive success. In this Bounded Rationality context, the page as a result reports both the demonstrated pattern and the environmental conditions under which an alternative interpretation becomes plausible.
Sources
- A Behavioral Model of Rational Choice — Herbert A. Simon; Quarterly Journal of Economics 69(1), 99–118 (1955); source 1 supports the Bounded Rationality evidence audit.
- Bounded Rationality — Stanford Encyclopedia of Philosophy; Authoritative source record; source 2 supports the Bounded Rationality evidence audit.
- Crossref Scholarly Metadata — Crossref; Authoritative source record; source 3 supports the Bounded Rationality evidence audit.
Applied specifically to Bounded Rationality,
Evidence Audit
The available evidence audit for Bounded Rationality begins with a narrow claim: sim55; optimization versus satisficing. For Bounded Rationality, the first cited record, A Behavioral Model of Rational Choice, is used for that owned proposition. On the Bounded Rationality record, the second source supplies a comparison or field-level boundary. In this Bounded Rationality context, neither source is treated as authority for facts it does not report.
Applied specifically to Bounded Rationality, a reader can reproduce the audit by recording the decision exercise, participants or decision setting, comparison, outcome, and uncertainty. For Bounded Rationality, consider a decision in which bounded rationality changes which evidence is noticed, which comparison is selected, or which action is taken. On the Bounded Rationality record, the page tests that change against an explicit alternative and not treating the label as an explanation. In this Bounded Rationality context, this example is illustrative until a cited design tests the same mechanism. Applied specifically to Bounded Rationality, it cannot establish a population rate, individual diagnosis, or universal law.
Learning Path
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- thinker
Herbert a Simon
Related through Heuristics And Biases Program
- topic
Judgment Under Uncertainty
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Archive references
Sources
- 01A Behavioral Model of Rational ChoiceBy Herbert A. SimonQuarterly Journal of Economics 69(1), 99–118 (1955); source 1 supports the Bounded Rationality evidence auditConsult source
- 02Bounded RationalityBy Stanford Encyclopedia of PhilosophyAuthoritative source record; source 2 supports the Bounded Rationality evidence auditConsult source
- 03Crossref Scholarly MetadataBy CrossrefAuthoritative source record; source 3 supports the Bounded Rationality evidence auditConsult source
Source and quality checks completed
Quality check completed 2026-08-28